Grooby

Grooby is not a content site. It is the corporate portal for Grooby, a company founded in 1996 and based in Los Angeles that produces transgender adult entertainment. The site you will land on is a brand hub offering news, information about the company and its many subsidiary sites, model features, and links to its content platforms. If you are looking to browse or subscribe to transgender adult content, you will not find it here; you will find navigation to the platforms where it lives, news about the industry and the company, and information about how to participate as a performer.

What you'll find here

The site publishes company news, featured model profiles, and industry news related to transgender adult entertainment. Recent posts from August and September 2026 show the editorial focus: "Asian TGirl Photographers Wanted," "Grooby Releases 'TGirl X #6' on DVD with All-Star Cast," "Kawaii Jess Stars in 'The Early Bird Catches the Worm' for GroobyVR.com," and industry obituaries (such as "Louie Damazo - The Godfather of Brazilian Trans Erotica - RIP" dated September 1, 2026). The site also publishes seasonal promotions, including Black Friday offers from June 2026. It runs an annual event called the Transgender Erotica Awards (The TEAs), which carries over 20 categories and is held in a theater in Glendale, California. The awards include both industry judge voting and industry sponsor categories with donated cash prizes.

A "Featured Grooby Girls" section publishes gallery-style model profiles with images and brief titles, updated frequently (the most recent updates are dated September 15, 2026). A "30 for 30" series highlights specific models, numbered from Model #1 through Model #30 (posts show models #14, #13, and #12), with entries like "Introducing Angel Sammi," "Introducing Akira Rabbit," and "Introducing Jerrika Jacuzzi." These are image galleries with minimal text rather than written articles. An "Industry News" section covers events and announcements from the broader adult industry, including sponsorships and event appearances.

A "Featured Grooby Girls" section shows model profiles with images and brief titles like "My Ember Experience!", "A Sexy Haze," "Nadia Signs Off," and "Cross Training." These are gallery-style features rather than written articles. The site is updated frequently: the most recent model features are dated September 15, 2026, just days before the capture.

How the company is organized

Grooby owns approximately 40 transgender adult websites, each targeting specific niches and geographies. The site lists them under a "Grooby Websites" section including "Asian American TGirls," "Asian TGirl," "Black TGirls," "Black TGirls Hardcore," "Brazil TGirls XXX," "Canada TGirl," "Euro TGirls," "TGirl Japan," "TGirl Japan Hardcore," "TGirl BBW," "TGirl 40," "UK TGirls," "Femout XXX," "Ladyboy Ladyboy," "Transerotica," "Trans VR," "GroobyVR," and others, each with its own subscription and content offering. The scale is substantial: the portfolio spans continents and serves specific communities and preferences.

The portfolio also includes what the site describes as primary platforms: "Grooby.Club," "GroobyGirls.com," "GroobyOD.com" (on-demand video), and "GroobyVR.com" (virtual reality content). Beyond streaming platforms, the company operates a physical DVD line, a merchandise store (Grooby Merchandise), and video-on-demand (Grooby VOD) and Grooby On Demand retail offerings. It operates a user forum (Grooby Forum) and a model-application pipeline, actively accepting applications from performers and photographers. The careers section includes positions for photographers, affiliate marketers, and new model recruitment. This structure allows the company to operate as both a content producer and a distribution and commerce platform.

The portal's function

This website is a news and information hub. If you want to browse or subscribe to actual content, you do not browse here; you navigate to one of the subsidiary sites (TGirls.Porn, Grooby.Club, GroobyVR, etc.). If you want to apply to perform, you fill out the model application form linked from this site. If you want to know what Grooby is doing as a company, what models are being featured, or what events are happening, you read this site. If you want to watch or subscribe to transgender adult content, you go to one of the 40 content platforms listed here.

History and positioning

The "About Grooby" section states the company was founded in 1996 and "established itself as one of the pioneer companies of online adult transgender entertainment" with its website "Shemale Yum" (now renamed "Grooby Girls"), described as "the first transsexual pay site with original content." The company has been called "one of the most popular adult industry companies in the world," and AVN Business describes it as having "established itself among the Net's foremost purveyors of transgender erotica." The company's history of 30 years of operation places it in the first generation of internet adult entertainment companies.

Grooby's approach has been to build multiple branded platforms, each targeting a specific demographic (geography, age, body type, etc.) rather than running a single large site. This allows subscribers to navigate to the specific content niche they prefer, and it gives the company multiple entry points and multiple subscription revenue streams. The portfolio includes sites focused on geography (Asian, Black, Brazilian, Russian, European, Canadian, Japanese, UK TGirls), body type (TGirl BBW, TGirl 40), and specific content styles (PostOp, VR, Hookup).

The Transgender Erotica Awards (The TEAs), which the company founded in 2007, started as an online-only competition voted by industry judges. It has evolved into a full-scale theater event with over 20 categories, special awards sponsored by other industry companies, and many categories that include donated cash prizes. The event is held annually in Glendale, California, and has become a major industry event. The 2026 event featured sponsorships from performers like Bea York and Gray Perrier, who signed on to return as sponsors.

Safety and authenticity

The site carries a 2257 compliance statement indicating that the company maintains model releases and IDs for all performers. The copyright notice states it holds "model releases and ID's for every model." The site offers a complaints procedure, terms of service, and a refund policy.

Grade argument

This receives a C because it is not a destination for content; it is a corporate portal. You cannot watch anything, read anything substantial, or browse a library here. You can read news, see featured model images and brief profiles, and navigate to the actual content platforms. A reader arriving at this URL hoping to find a site to browse or subscribe to will be disappointed. The navigation is clear and professional, the company information is substantive, and the news updates are regular. But the site itself offers no sex content to evaluate for quality, safety, or value. The subsidiary sites (grooby.club, groobygirls.com, groobyod.com, groobyvr.com) are where the actual content lives. A C is the right grade for "informational corporate hub for a large producer," not "sex content site." You're here for orientation, not for experience.